Max Factor has announced the launch of dynamic actress, philanthropist and producer Priyanka Chopra-Jonas as a new global ambassador and creative partner.
Starting with the 3-in-1 FaceFinity All Day Flyfine Airbrush Finish Campaign, Priyanka joins Max Factor in the face of major beauty campaigns and new product releases in 2021 and beyond.
The Max Factor has embarked on a transformational and developmental journey with its Hollywood heritage, where the brand’s modern approach focuses on empowering its followers to attract attention through partners to implement spontaneous change in the brand’s range of products.
In her role as a UNICEF Goodwill Ambassador and Advocate for Women’s Rights Globally, Priyanka Chopra-Jonas, a multi-talented philanthropist, creates meaningful conversations that motivate modern women to transform.
The Max Factor brand was founded in the golden age of Hollywood by visionary makeup artist, wig maker and inventor. The brand embarks on its own transformation journey.
Priyanka Chopra Jonas said: “Factor is a brand with a rich tradition of over 100 years, which is a tool for the most spontaneous and iconic aesthetic changes in pop culture, and I am proud to participate with them as the new global ambassador.”
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