Microsoft competes with Apple and Google with its app store for games

  • Tech
  • December 6, 2023

Under the European Union’s Digital Markets Act, Apple will be forced to allow users to download apps and games from stores and external sources that are not controlled from its own app store, known as “sideloading.”

Apple cannot charge special fees for apps and games outside of the App Store or deduct commissions from financial transactions conducted by users through it.

The American company is set to start side-loading apps and games on iPhones and iPads in the first quarter of next year 2024.

Microsoft is focusing heavily on the gaming industry, as the sector’s revenue was over US$15 billion in the previous fiscal year, and the company is looking to increase its revenue by targeting iPhone and iPad users.

Recently, Activision, the developer of the popular “Call of Duty” game, acquired Blizzard in a deal worth $69 billion, making it the largest deal in the history of video games.

Earlier this year, Microsoft expanded its Game Pass subscription service for PC gamers to 11 new countries in Latin America, leading to a 7 percent increase in subscribers.

Spencer says Peru and Costa Rica stand out in terms of user interest, accounting for half of all new subscriptions.
Brazil is the second largest market for Game Pass’ subscription service globally, and Spencer said: “Brazil is driving a lot of the trends we’re seeing globally in a lot of ways.”

Mobile is very important in Brazil, and Microsoft is significantly behind in this area.

Microsoft’s plans come at a time when Apple and Google are facing criticism from developers and lawmakers over their policies on the app stores. By launching its own store, the company is looking to provide other options for developers and players.

See also  After a very powerful explosion, a bright beam of light was detected in space
  • Stuart Wagner

    "Professional coffee fan. Total beer nerd. Hardcore reader. Alcohol fanatic. Evil twitter buff. Friendly tv scholar."

    Related Posts

    • Tech
    • June 5, 2024
    • 506 views
    Artificial Intelligence in Daily Work

    Using AI has become a part of our everyday lives, including work. We can ease so many tasks and still be good at what we do for a living! Many…

    • Tech
    • May 20, 2024
    • 600 views
    Unlock the easiest way to get EU citizenship of Slovenia and Romania with Union Permits

    Due to the nature of their immigration programs, Slovenia and Romania are the European countries where it is easier to get EU citizenship. In these states, newcomers can obtain a…

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    You Missed

    How to Choose the Right Mattress: Find the Best Fit for You

    How to Choose the Right Mattress: Find the Best Fit for You

    Emils Kerimovs on Wealthtech Revolution: Investing in the Middle East and Africa

    Emils Kerimovs on Wealthtech Revolution: Investing in the Middle East and Africa

    Forex Brokers Review: Is ITBFX A Safe Broker?

    Forex Brokers Review: Is ITBFX A Safe Broker?

    Best Kitchen Renovation Ideas to Upgrade Your Space

    Best Kitchen Renovation Ideas to Upgrade Your Space

    Where to Get a Professional Massage in Dubai

    Where to Get a Professional Massage in Dubai

    Dog Spay Surgery 101: Benefits, Risks, Cost, and Aftercare

    Dog Spay Surgery 101: Benefits, Risks, Cost, and Aftercare