Digital marketing and developing an electronic presence are top priorities for corporate investment in the UAE.

A recent study by GoDaddy found that promoting digital marketing and an electronic presence are the top investment areas for small businesses in the Emirates to grow their businesses. To sustain their progress in the fast-paced landscape of digital transformation and innovation, growth in the market.

“AI can be a game-changer for small businesses,” said Selena Bieber, vice president of global markets at GoDaddy.

Business owners can rely on artificial intelligence to automate mundane tasks such as data analysis and invoicing to focus on strategic development and increasing customer interactions. Small businesses can invest in artificial intelligence solutions to analyze extensive data sets, revealing customer preferences. and market trends, and allows for decision making.

Advanced data processing capabilities using artificial intelligence help improve customer acquisition patterns and provide personalized strategies based on website analytics and customer relationship management. Artificial intelligence solutions like GBT Chat can also contribute to reshaping aspects of customer service by providing faster and more accurate responses. , artificial intelligence tools can automate and optimize social media strategies, ensuring content is delivered to target audiences.

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  • Nadia Barnett

    "Award-winning beer geek. Extreme coffeeaholic. Introvert. Avid travel specialist. Hipster-friendly communicator."

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